News — eco friendly
Ditch the Paper Towels — Try These 5 Smart Sustainable Ideas for Your Home
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We all know the feeling: a spill, a coffee drip, a messy countertop—and the paper-towel roll is always right there. But what if there’s a better, cleaner, greener way? At Soak iT Up, we believe your home and the planet deserve more than single-use waste. Here’s how to reduce your paper-towel habit without sacrificing convenience or style.
Why Gifting Needs a Revolution (and What a Card That Cleans Up Has to Do With It)
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We’re rethinking the way we gift — and it starts with a greeting card that becomes a reusable, compostable cleaning cloth.
Why Single-Use Greeting Cards Are So Last Century: Give Clards® This Holiday Season
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This year, why not break the mold and choose a better, eco-friendly way to share holiday cheer? Try Clards®, the perfect blend of holiday greetings and useful gift.
How many paper towels do you use? Stop the bad habit, we can help.
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Did you know that Americans are using an astonishing amount of paper towels each year? With an estimate of over 6 million pounds of paper towel waste generated every single day, it’s clear that our paper towel habits have a massive environmental impact.
The History of Earth Day: Tribute to Gaylord Nelson and My Tree-Hugging Dad
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Earth Day is extra meaningful to me because of the work of my dad, Carl Scholz, who was an activist and tree hugger way before it was cool. As a teenager, he was influenced by meeting one of his heroes, Aldo Leopold, a renowned ecologist and author. Later in life, he was appointed by Gaylord Nelson to the Wisconsin Natural Resource Commission.