Cart 0 items
Your cart is empty
Enable cookies to use the shopping cart
Loading...
Use code 3FOR30 get 3 Clards for $30 • Use code 5FOR4: Buy 4 cloths, get 5th FREE • FREE shipping over $33
Start with the biggest repeat-buy habit in the house: paper towels
Keep your “use less” resolution with one easy swap: Swedish dishcloths. Reusable, washable, paper towel replacement shipped plastic-free.
Let’s be honest: greeting cards are one of the sweetest, strangest traditions we have. You stand in a store aisle...
On the Wednesday before Thanksgiving, there’s a growing movement that asks you to do something simple but powerful: use your...
Discover 5 sustainable gift ideas for women who have everything — from reusable Clards® eco greeting cards to zero-waste self-care...
We all know the feeling: a spill, a coffee drip, a messy countertop—and the paper-towel roll is always right there....
If you’ve discovered the magic of Swedish dishcloths, you already know they’re a sustainable alternative to paper towels and synthetic...
The ancient Greeks had many words for love, but agápe stood out as the highest form—unconditional, enduring love that puts...
This article highlights the sponge cloth revolution, showcasing Clards, a reusable, eco-friendly alternative to paper towels. Combining sentiment and function,...
What if a card could last months, not minutes?
We’re rethinking the way we gift — and it starts with a greeting card that becomes a reusable, compostable cleaning...
Instead of discarding a birthday or special occasion card, you can simply Soak It Up and re-use it as a...
A One-of-a-Kind Gift for a One-of-a-Kind Teacher Let’s be honest: teachers already have enough candles, notepads, and hand lotion. Give...
April is Earth Month, and at Soak iT Up, we’re all about celebrating sustainability in a big way! To honor...
This International Women’s Day, I’m proud to be a Tory Burch Foundation Fellow alongside so many incredible women business owners. It’s...
Ready for a cleaner home without the harsh chemicals, plastic waste, or expensive store-bought products? Making your own homemade cleaning...
Someone asked me the other day, "Why do you hate paper towels so much?" Now, hate is a strong word. In...
The Greeks had a profound understanding of love, recognizing its many forms and nuances. Their language offers seven unique words for...
When was the last time you gave or received a greeting card? Maybe it was for a holiday, a birthday,...
Are you ready for a fresh start? Let’s talk about a New Year’s resolution that’s super easy to keep: ditching wasteful cleaning...
This year, why not break the mold and choose a better, eco-friendly way to share holiday cheer? Try Clards®, the perfect...
In a Twin Cities Live segment, the spotlight shone brightly on Clards® from Soak iT Up, an eco-friendly twist on traditional greeting...
It’s official—our best-selling Swedish dishcloth bundle has been crowned the best hostess gift in the world! And while the vote may...
WomenVenture’s curriculum and community were instrumental in Carla’s success. The course provided the structure she needed to refine her business...
Remember, adulting is hard, but with the right tools (and a good pun), it’s totally doable. And hey, if all else...
Next time you’re looking for a greeting card that really says, “I care about you... and your countertops,” look no...
What Are Swedish Dishcloths? Swedish dishcloths are highly absorbent cleaning cloths made from a blend of natural materials: 70% cellulose...
What's all the fuss about Swedish Dishcloth or Swedish Sponge Cloth?
Soak iT Up, What Stands Out: Absorbent and Versatile One of the standout features of sponge cloths is their exceptional...
We have some updates for you. Our restock is on its way, and we’re introducing some bright blue new Swedish dishcloths that...
Dive in, make waves, relax, and make a splash on your next vacation with these thoughtful hostess gifts. Your hosts...
Did you know that Americans are using an astonishing amount of paper towels each year? With an estimate of over...
Get eco-gifting tips, new design drops, and exclusive offers—straight to your inbox. No spam, just good stuff.
Thanks for joining! Check your email for exclusive eco-tips and a special welcome offer!
